Tuesday, October 15, 2013

What's happening in Asia's Premier Esthetic & Skincare Expo 2013 (AES'13), Beauty Expo 2013

Last week was really a happening week in KLCC convention centre, it started with the AES Expo 2013 (Asia Esthetic & Skincare Exposition 2013) from 4-7 October. With more and more people expressing the necessity of a holistic beauty experience, the AES Expo 2013 is pushing boundaries in the region’s beauty industry through the gathering of the best of the best in beauty, skincare and esthetics professionals. I didn't managed to attend the launch as I could not make it... but nevertheless went to Beauty expo :D

Last Monday it was Asia Pacific Hairdressers and Cosmetologist Association (APHCA) launch in Beauty Expo in KLCC Convention centre. I was there to witness the 17th APHCA will be organising the Hair & Makeup Olympics Competition in Malaysia in conjunction with the Beauty 13 Expo.

This competition is created for international & local talents to exhibit and share new knowledge.

There are a total of 13 participating counties namely, China, Indonesia, Taiwan, Thailand, Australia, Cambodia, Hong Kong, Japan, Korea, Mongolia, Philippines, Singapore, Sri Laka & Malaysia.

Trophy for the Hair & Makeup Olympics Competition 

So after the launch, I went to walk around the beauty expo which is a yearly affair (after their first event 12 years ago!) and I do try to make my time to go and see what's new in the market. This year Beauty 13 Expo was held from  4 October till 7 October 2013.

To ease visitor’s sourcing needs for specific related products, the exhibition halls are divided into five (5) product-based exhibit zone covering every aspects of beauty from head to toe. The 5 zones are Beauty Salon Spa & Wellness, Hair Products & Equipments, Nail Products & Tools, Packaging, Contract, Manufcaturing & Private Labeling and Make-Up Education.

So much things to see... so much things to buy

I can see salon owners are busy picking new products for their salon

 If you are lucky, these booth gave out samples to passerby! But I didnt went to get any... after seeing the crowd...

After that I went to Biothik Pro launch event at the very same hall, they are one of the exhibitors too... so I think why not check them out too...

BioTHIK is a brand that offersa wide range of hair clinicare products and hair growth treatment that can help assist you in allowing your hair to appear and feel at its best. BioTHIK is  an exclusive brand featuring a botanical based hair care range that provides an ideal solution to those with hair thinning problems. 

I was very much curious on their two signature products, Hair Building Fiber and Fiber Locking Mist, work hand-in-hand to instantly add volume to thinning hair, reducing the self-consciousness that would affect daily lifestyle, all in a mere 30secs.

And I was glad to be given a set to try at home and I was so so so so impress with the result!! Okay that would be totally on another post! So stay  tune ya......! And yes I'm looking for see what is new in next year expo!

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