Monday, May 5, 2014

Lancome The Little Black Bottle Exhibition and the launch of Advance Genifique Yeux Youth Activating Eye Serum in Malaysia

How often we go to gallery to enjoy arts. Well thanks to Lancome Malaysia for the invite, I drove all the way to Publika on Friday night just to attend their Little Black Bottle Exhibition.  And luckily those arts pieces displayed were not disappointing and worth the time of getting stuck in the jam :D

ThisThe Little Black Bottle exhibition earlier in Gallery Chandan Publika is a new artistic project by Lancome in conjunction with its official launch of the new Advance Genifique Yeux Youth Activating Eye Serum.

Lancôme has collaborated with many international artists coming from Korea, China, England, the United States as well as Germany, Italy, Spain, Japan, and France. 

And yes this little black bottle referring to Lancôme Advanced GÉNIFIQUE Youth Activating Concentrate has becomes a legend!

Let me show us how these high profile artists worked on the emblematic silhouette to reinterpret the iconic dimension of the glass bottle and its black silhouette, identifiable at first sight. And please tell me which is your favourite piece of art.

Personally there is a few that I like and this one on the right (below) by Toshimasa Ohara,Japan in particular is quite unique. From far it looks like mouth of shark nomming away your wrinkles and pigmentation (remembered the movie JAWS?)  but then take a closer it's the skyscraper of New York city. Absolutely a beautiful piece of art!

No surprise that the top left picture were chosen by most attendees as the picture that best represent The Little Black Bottle. It is a nice picture but I think too predictable and not very arty :P

These artists are really amazing some really think out of the box when they produce this pictures!

Which is your favourite ?

Inspired by the genomic and proteomic approach of Advanced Génifique, Advance Genifique Yeux Youth Activating Eye Serum targets five key signs of youth and five signs of fatigue specific to the eye area. Fine lines are reduced, smoothness, texture, lifting effect and firmness are improved by a formula containing a powerful complex of ingredients, to activate a youthful and well-rested look, and repair visible hints of fatigue.

Combined with its intensive action on aging, Advance Genifique Yeux Youth Activating Eye Serum has the soft-focus effect to “blur” tell-tale lines and wrinkles. In addition, these high tech ingredients provide matifying effects with a soft powdery skin finish. a cocktail of micro particles of different shades was selected to diffuse the light with illuminating and mattifying properties in order to immediately reduce signs of fatigue and make the gaze younger and smoother. Silica resin microspheres enhance light diffusion to visually correct dark shadows and other imperfections; boron nitride increase the quantity of diffused light; nacres subtly add illuminating effects, immediately. Besides improving the eye contour area it would keep the eyes area moisturizes for 8 hours and protects against urban pollution.

Clinical study on 43 Asian women for 4 weeks also shows a significant improvement of crow’s feet wrinkles, the total surface is reduced by 13%* and the number of wrinkles and fines lines is diminished by 14%*.

I tried the gel-cream texture and love how it felt... very smooth. As this is a serum, use a pea size and massage gently using your ring fingers. You can use this for morning and night.

Lancome Malaysia has been so lovely - after the Friday jam to Publika to attend the event, we get to pamper with eye massage using their latest Advance Genifique Yeux Youth Activating Eye Serum. That's so nice... I wish I had a longer session :D

Advance Genifique Yeux Youth Activating Eye Serum (7.5ml) is launched this month (May) for RM205 and would be available in all Lancome's counter. 

And yes I should take this out soon to try and put on a review here. Stay tune :D
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