Friday, August 12, 2011

Maybelline Hypersharp Liner Launch Event

I was invited to attend Maybelline Hypersharp Liner Launch Event a while ago and only by now I got time to blog about this.

The event was held at the il Lido Italian Dining & Lounge Bar in Off Jalan Yap Kwan Seng, KL.

The event was to launch their latest Maybelline Hypersharp Liner which by now has been in a market for a while.

We are told that this Maybelline Hypersharp Liner is currently No 1 eyeliner in Japan and has the sharpest point only at 0.05mm at the tip hence the an eyeliner line able to be drawn as close as possible to the lash line, provide the precise coverage.

Apart from that, I was told that this eyeliner does not stain, smudge and water/sweat/sebum proof which can give long lasting effect up to 24 hours.

Members of the media including bloggers are listening carefully to the presentation.

Make-up Demostration on Liyana Jasmay - Ambassador of Maybelline New York'

Can you see how eyeliner has enhanced her eyes :)

Below are 8 awesome looks that has been created by local popular magazines editors (Marie Claire, Female, Eh, Cosmopolition, Remaja, Cleo, My women's weekly and Nuyou).

And because of the high precision that the eyeliner can give, these editors has came out with creative fine arts to be drawn on face using the pencil eyeliner only. Indeed very creative right ?

Group photo of all the models

Of course I did not miss out the chance to try the latest liquid eyeliner at the event. Will tell you more in my review post soon :)

Finally me & the super giant Maybelline Hypersharp Liner.

Check out the latest Maybelline New York Hyper Sharp Ultra-Fine Liquid Liner which is now available at all Maybelline counters in most leading pharmacies nationwide for only RM23.90.

Remember to stay tune for my review on Maybelline Hypersharp Liner.

For more information, visit


  1. Hmm... I've seen all the hype around this eyeliner, and finally bought it a few weeks back. Unfortunately, it was a disappointment for me. It was quite light and not as fine as it claimed. I compared it to my Empro eyeliner (which I've been using for 6 months) and it is not as dark or as fine as the Empro. =/

  2. Laura: Oh gosh! I wanted to purchase this yesterday but I didnt because it was oos in my watson (ool mine!!) but luckily... fuh..

    LOL jess if you post this up earlier I would have probably grab it. but lucky you didnt ;P

  3. I havent try Empro eyeliner before (my next target!), I felt this eyeliner color is same with my Koji Dollywink black color too.... I think the line is okay for me... hmm.. need a bit technique though cos the brush is quite soft


Let me know what you think! Thank you :)

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