Wednesday, September 19, 2012

John Varvatos Men's Fragrance Collection Launch

Check out Amber Chia our Malaysian Top Super Model posing with the latest John Varvatos at the launch a while ago!

Will Quah was the MC of the day. He introduced that John Varvatos is a brand that occupies a unique place in the landscape of American design. It unites old world craftsmanship and refined tailoring with modern innovations in textiles and a rock ‘n’ roll sensibility. Launched in 2000 with a collection of tailored clothing and sportswear, the brand now represents an entire lifestyle that includes belts, bags, footwear, eyewear, limited edition watches, luxury skincare and fragrances, as well as the younger, edgier John Varvatos USA collection and Converse by John Varvatos. And recently Prestige Malaysia has bring this into our market, if I'm not mistaken Malaysia is the first few Asian countries that introduced this fragrance to the market.

Rodrigo Flores-Roux (Senior Perfumer, Givaudan) who partnered with John Varvatos to create this signature scent of John Varvatos ARTISAN and John Varvatos ARTISAN BLACK described this  fragrance collection is an evolving, interesting and always creates a lasting impression. He said words like rich, contemporary, masculine, modern, assertive and elegantly relaxed come to his mind. These words, of course, also describe the many attributes of the John Varvatos man, not only his fragrances. Ingredient wise, there is a common thread of rich and modern woody notes. They are warm and spicy with a comfortable sensuality provided by fruit and amber notes.

 Besides the scent, John Varvatos fragrance has an unique bottle design.

At the launching, John Varvatos has launched four new men’s fragrances i.e:-
John Varvatos Classic
John Varvatos Vintage
John Varvatos Artisan
John Varvatos Artisan Black

 Each fragrance gives you a modern, sensual and sophisticated, leaving you feeling elegant and free-spirited. 

 Let's us ask the sexy male model how the scent of John Varvatos fragrance is like?

 John Varvatos CLASSIC

It is the first of the collection, brings together notes that are both familiar and unique. From the introduction to the finale, the fragrance is an alluring woody oriental blend of spices, woods and a hint of sweetness. 

Top Notes: crisp West Indian Tamarind Tree Leaves; smooth Medjool Date Fruit; Mediterranean herbs. 

Heart Notes: Coriander Seed Templar; Clary Sage Flower provides hints of tobacco and sage leaves; Indian Ajowan rounds off the mid note with the scent of thyme. 

Background: Eaglewood and Auramber; black leather nuance; soft sandalwood, sensuous balsams, and a touch of vanilla. 

Price : 
John Varvatos, EDT 125 ml - RM317 
John Varvatos, EDT 75 ml - RM244
John Varvatos VINTAGE

A sensuous, aromatic scent with a warm, spicy appeal, John Varvatos Vintage emanates the brand’s philosophy of reaching back to move forward. 

Top notes: Silver Absinth, Santolina, White Lavender & Wild Fennel; Crisp Rhubarb; Artisanal Quince Fruit Paste; Cinnamon Tree Leaves; Cubeb Peppers from India; Albanian Juniper Berries. 

Heart notes: Yugoslavian Oak Moss; Extra Pure Patchouli Oils; Egyptian Jasmine Templar; Florentine Orris, Oak Moss. 

Background: Smooth Madras wood and Ashwood; Tonka Beans; Turkish Tobacco; Suede Accents. 

Price :
John Varvatos Vintage EDT 125 ml - RM317 
John Varvatos Vintage EDT 75 ml - RM244

John Varvatos ARTISAN 

Reflecting the art of craftsmanship with a modern edge, John Varvatos Artisan is a refreshing composition of ingredients. The scent opens with a citrus explosion developing into a spicy, floral blend that delves into a long lasting woody and masculine impression. Handwoven rattan in a rich caramel color encases the flask, giving each bottle its own eclectic character. 

Top Notes: Sicilian Clementines mix with juicy Tangelo fruit from Florida; Mexican winter Mandarin Oranges; Wild Thyme, Marjoram from Spain; Greek Lavandin. 

Heart Notes: North African Orange Tree Blossoms and Indian Murraya; trio of ginger extracts: fresh cut Ginger Roots from China, Nigerian Ginger, and Purple Ginger. 

Background: Kephalis and Georgywood®; ambery Belambre®; musky Serenolide®. 

Price :
John Varvatos ARTISAN EDT 125 ml - RM317 
John Varvatos ARTISAN EDT 75 ml - RM244

The past and the future, boldly interwoven. ARTISAN BLACK showcases a surprising symphony of contrasts, deep and textured as it is refreshing and invigorating. This refreshing cologne evolves into a deep masculine structure, revealing a chypre background of sensual woody and leathery accents. 

Top Notes: Citrus trio of Tangerine, Meyer Lemon, Italian Blood Orange, accented with captive Calypsone; Wild Thyme, Thailandese Black Basil and Spearmint; Boxwood leaves; Black Currant Bud Absolute; Persian Galbanum. 

Heart Notes: Murraya Flower; Tunisian Neroli; Moroccan Orange Flower Templar; Indian Sambac absolute; Nigerian Ginger; Purple ginger; Cardamom Absolute; Coriander Seeds. 

Background: Kephalis, Belambre®, Boisiris® and Serenolide®; chypre background of Vetyvert CO2 extract, Patchouli Singapore ORPUR®; Mexican Cueramo (Ironwood); touches of Soft Leather; Florentine Orris Absolute.

 Price :
John Varvatos ARTISAN BLACK EDT 125 ml - RM317 
John Varvatos ARTISAN BLACK EDT 75 ml - RM244

Personally I really like John Varvatos Artisan & Artisan Black packaging & scent!

The ARTISAN bottle was inspired by the clean lines and casual elegance of a traditional flask. Its profile echoes the contemporary silhouette of the John Varvatos Collection fragrances but, as with all John Varvatos fragrances for men, different textures create a striking new design. Handwoven rattan in a rich caramel color encases the flask, giving each bottle its own eclectic character. The metal cap with an antique blackened finish features a debossed logo. The result is an unmistakable sense of crafted luxury that exudes its own unique charm.

 Half naked model posting with the fragrance - very sexy !

So after the launching, we are invited to take pictures at the background!

 Celebrities who came to support John Varvatos launch includes Amber Chia & Alan Yun

Took a picture with beautiful Chermaine Poo! The theme of this event is rock & roll , so supposed to pose like that.. but I looked a bit over.. LOL

 Chermaine Poo & Jack Chia

Jack & me

Danson & me

Amber Chia busy checking out John Varvatos fragrance!

John Varvatos Men's Fragrance Collection available at:-
 Isetan One Utama,  Metrojaya Midvalley, Robinsons and Sogo KL.

For more information visit

1 comment :

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