Where’s My Mama campaign launch by The Body Shop and TRAFFIC South East Asia

What is Where's my mama campaign ?

It's a campaign that launched by The Body Shop together with TRAFFIC Southeast Asia in April 2011 to create awareness where young animals are orphaned when their mothers are captured or slaughtered for illegal wildlife trade. Many young are also taken from the wild and end up in the illegal trade because someone ( might be anyone of you out there) wants a cute pet. This campaign was to draw attention to the animals in the wild that are in need of protection.

According to activists' estimates, this trade generates profits of a whopping 500 million dollars a year! This is why The Body Shop Malaysia is taking a stand against this cruel, yet money making business.

What IF

Today you are a baby/child and someone took your mother away?

-You the baby might be die of hunger or left without any protection.

OR

Today you are a mother, and someone took away (i.e kidnapped) your child ?

-You might go crazy searching for your child and probably die of sorrow.

So this is what happening to the wild animals!

This campaign features orang utan , tiger and bear, all of which are affected by this aspect of illegal wildlife trade.

Sadly Malaysia is the hub of for this illegal wildlife trade.



Malaysia's only bear species, the Malayan sun bear, is the smallest of the world's eight bear species. And they are in trouble. Adult bears are illegally hunted for their gall bladder, their meat and body parts. Orphaned cubs are defenseless, as they rely entirely on their mother for the first two years of their life – when the mother is killed, the cubs perish (usually die of hunger). Sadly, often the cubs are also captured for the pet trade or to be put on display in zoos.

Adult tigers are hunted and snared to feed the demand for tiger parts, leaving cubs to fend for themselves. Of the nine subspecies, only six survive today. Less than a century ago more than 100,000 tigers roamed Asia's forests but today, largely due to poaching to supply the demand for their parts used in traditional medicines and as trophies, only approximately 3000 survive. And sadly the poaching continues.

For each Orang utan found in trade, an estimated two to four others die (mean 50% of survival)! Some experts place the figure as high as eight. There are two species of orang utan - the Sumatran and the Bornean, both of which are in serious trouble. Trade in young animals as pets, coupled with huge levels of habitat loss have pushes Asia's only great apes to the brink of extinction.

The representative showed us some news report that some selfish people who illegally kept this wildlife at their home when their actual home is at the forests, and most importantly away from their family.

Not only illegal wildlife trade is affecting not only the wildlife's life but it is affecting the country.

An estimated 80 % of the world's population are said to rely for primary health care on traditional medicines.

And one of the main reasons, there is a demand in illegal wildlife trade, is that there is a high demand in fashion.

The wildlife (eg snake) have to die because you wanted a snake skin handbag!

Remember each of us can play a part to stop this illegal wildlife trade!

No one wants to lose their mama neither the baby wildlife wants to lose their mama.

So please think before you buy!

Report when we discover an illegal wildlife trade.

Call Wildlife Crime Hotline at 019-356 4194

The hotline is managed by the Malaysian Conservation Alliance for Tigers, a coalition of wildlife conservation bodies in Malaysia, which includes TRAFFIC Southeast Asia.



The Body Shop will also carry the campaign message on its recycled paper bags and ask the public to report illegal wildlife trade to a wildlife crime hotline. The campaign posters in its 58 stores in Peninsular Malaysia. An estimated half a million people walk into these stores every month.


For more information, visit The Body Shop website ( http://thebodyshop.com.my/) and facebook (http://www.facebook.com/TheBodyShopMalaysia)

And visit TRAFFIC Southern Asia at http://www.traffic.org/southeast-asia/

Review : Maybelline Long Extreme Stiletto Mascara

This is the latest mascara from Maybelline where it promises to make your lashes as sexy as your legs when wearing your favorite pair of stilettos.

It claims that with just 1 coat it covers 360 degrees of each lash ensuring longer, sleeker, sharper, shapelier and unquestionably seductive lashes.

This Maybelline Long Extreme Stiletto combines their exclusive Stretch and Set brush to a unique formula enriched with Pro-Vitamin B5 and silk protein which deliver staggering length and outstanding shine. It promises that each lash will be lengthened by 71%.

From the picture, the brush is thin and long. This mascara comes coated with light black fiber that wraps around the brush.

Front view

My Review

Packaging : I like the long sleek packaging in black and red , comes very handy.

Result : I curled my eyelashes first before applying the mascara using the zigzag method . It was easy to apply as the mascara fiber is very fine and formula is not too dry or wet.

It definitely makes my lashes look longer & separated. I like this mascara's fibers because it does not make my lashes look longer without feeling/looking heavy because the fiber is light. And because of that my eyes are comfortable & no extra noticeable weight of the fiber can be felt on my eyes. More importantly this fiber mascara does not flake and stay put throughout the day and fiber does not get into my eyes.

The only downside is that it provides no volume at all to my eyelashes. But as stated in the above introduction, this is a mascara for people who want their lashes to look longer.

Removal of this mascara is easy with my favourite Kose Sofymo White Cleansing Oil or Biore Cleansing Oil-in-Cotton .

Side view

From the picture, you can see how much length (at least 50% longer) was added to my lashes. Yet my lashes feel light and look naturally curled up. Here I applied a total of 2-3 coat of mascara on my eyelashes.

My whole look

I like how noticeably my eyelashes look longer here and now this mascara is one of my favourite! And this Maybelline Long Extreme Stiletto Mascara is definitely a must mascara for Asian eyes where we have short & thick eyelashes !

Pros : Provide at least 50% extra length to lashes, fiber are fine and ultra-light, mascara does not flakes nor clump and fiber don't get into eyes, smudge and waterproof, mascara is easy to be removed with makeup removal, price is reasonable.

Cons : None (except it don't provide volume to your lashes)

Maybelline Long Extreme Stiletto Mascara is now available at all major retailers and pharmacies priced at RM32.90 starting June 2011

Celebrating Mother's Day with Garnier Body Nutri Repair

This year, Garnier has make our Mother's Day celebration a bit more special. First it was started with a little surprise where a bouquet of roses to be sent to my mother on Mother's Day, attached there is an invitation card for her to join to Garnier cooking class with me at the Cooking House.

It has been long since we have cooking session together, so we are looking forward to it!

My mum & I at the cooking session :D

The awesome Garnier team from Loreal Malaysia!

Bloggers with their mothers at the event

Chef Ryan Khang doing demo ! He will teach us how to do 2 desserts which are make from the ingredients in Garnier Body NutriRepair Repairing Milk Lotion.

The 2 desserts are Mango & Yogurt Tart and Charlotte of Mango Yogurt Mousse.

Needs of a lot of patience !

Charlotte of Mango Yogurt Mousse is so difficult to make and we re-do for the 2nd time after I forgot to put in the flour! Haha..

Look at how stressful are we !

Mango & Yogurt Tart was easier to make and hence look at my happy face ! LOL

The yummy mango filling in the tart!

Anyone want Mango & Yogurt Tart ??

Chef Ryan's masterpiece Charlotte of Mango Yogurt Mousse! Not only look good but taste so good too!!!

After the kitchen at war session , Garnier team did a demo on how to pamper our hands at home, by giving ourself a relaxing massage.



Garnier Body NutriRepair Repairing Milk Lotion was used here. Our hands smell so soft and yummylicious



Thank you mum for taking me all these while.

I felt so blessed!

A group picture with the Garnier team

Thank you Garnier, I have a great time bonding with my mother !

I love you mum!

To know more about Garnier, visit their facebook at https://www.facebook.com/GarnierMalaysia


p/s: Stay tune , I will be announcing my Garnier Mother's Day giveaway result soon!

Seminar on Empowering Your Child's Future

This coming Sunday there will a seminar about Empowering Your Child's Future targeting young parents who are still figuring out and exploring this fascinating facet of life! It will feature renowned speakers such as Joey Yap , founder of Joey Yap's Mastery Academy of Chinese Metaphysics, prominent speaker Dr Lawrence Walter Ng, Miss Jessie Tan Senior Consultant at Joey Yap Consulting Group and U2Kumar.

Parenting is an art on its own and a challenge that many working parents barely have the time to master. So much so that there is a proliferation of parenting guides and books out there that offer guidance and tips on adopting the "right" parenting techniques.

Recognising that each child is different, unique and brilliant in their own way. Both U2Kumar and Miss Jessie Lee (who have children of their own) are passionate speakers who understand every parents dilemma. Every parent wants the best for their child and wants them to succeed in life. Both speakers having developed their own methods to facing the challenge head on, offer easily applied techniques that complement each other thus providing a wholistic approach to empowering your child's future.

Date: 5 June 2011 (Sunday) Time: 10am-5pm
Venue: Manhattan Ballroom, Berjaya Times Square Hotel KL
Ticket Price: RM200

Lawrence Walter Seminars Contact Details: 03- 2144 4091 / 03- 2141 2388 / 012- 257 8078 (May / San)
Email: lws@lwseminars.com
Site: www.drlawrencewalterng.blogspot.com

Master Academy of Chinese Metaphysics
Tel: 03-2284 8080
Email: eycf@masteryacademy.com
Site: www.masteryacademy.com


Below are some of the issues our speakers will be exploring are:

1. Identifying your child's talents, strengths and attributes to develop
2. Discover how to help your child choose the right career path based on personality profiling
3. Find out how to guide your child how to absorb & learn in a more efficient and effective manner

p/s: I am just helping a PR friend to share this event. In the event you are interested, kindly call the above numbers.

Sasa Malaysia introducing Caudalie Vinosource at Blogger Tea Party

A while ago, Sasa organized an afternoon tea session for a bunch of beauty bloggers at Haagen-Dazs 1Utama to try their latest Caudalie Vinosource product.

Caudalie product specialist shared with us that 15 years ago, Caudalie and Professor Joseph Vercauteren established an exclusive worldwide patent for extracting and stabilizing grape seed polyphenols which are the best anti-oxidants in the plant kingdom. It can only be found in the vine, protecting against external damage and enabling this plant to exist for centuries.

We were told that Caudalie Research Laboratories have discovered the extraordinary ability of the vine to regulate its water reserve in the depths of its shoots to resist climatic variation. As the season arrives , it can gorge its grapes on a water rich in minerals and trace elements.

With this, a ultra-natural formula with an allergen-free fragrance especially dedicated to sensitive skin : Vinosource Quenching Sorbet-Creme.

And Caudalie believes "Without Water, Beauty Fades....."

Because dehydration is the main caused of my skin problem, such as aging, pigmentation... etc

Representative from Caudalie giving presentation to the bloggers.

The 3 key active ingredients from the vine which gives hydration and reducing skin sensitivity are :

1) Grape Water (an intense water-patch) - which are rich in polysaccharides that have the ability to capture water and conserve the quantity it needs within its cell.

2) Vinolevure (exclusively to Caudalie) is a molecule extracted from the walls of wine yeast has the advantages of reducing skin's sensitivity. It has the ability to hydrate, strengthening and protective qualities and can conserve up to 100 times its weight in water . Vinolevure able to hydrates and diminishes cutaneous sensitivity gradually with every application, strengthening skin against external aggression.

3) Grape-seed Polyphenols (provide an anti-oxidant shield) - block 100% of free radicals and are 10,000 times more effective than Vitamin E. They protect skin from external aggression by acting as a shield , helping skin to maintain its hyaluronic acid content (i..e the hydration). They also protect the skin's elastin and collagen fibers, preventing from the destruction of basic support elements in the skin. Finally they act on the radiance and freshness of the complexion by stimulating the skin's micro-circulatory system.

The latest Caudalie Vinosource Quenching Sorbet-Creme are selling at RM120 for 40ml

I like the texture, very smooth and easy to absorb. And best of all, it is very very soothing because there is a cooling sensation after I applied it. It has a quite a strong smell of fruity smell.

I will be passing this bottle to my sister who has very sensitive skin, will ask her for feedback after she tried!

The whole range of Caudalie's Vinosource range

Caudalie products are Hypoallergenic, non-comedogenic, natural emulsifier, allergen free paraben because its 100% free from Paraben, Phenoxyethanol, phthalates, coloring agents, mineral oils, silicone...

We have great time testing the products.

After that we are served with yummy refreshment :)

And those food that are served are made from ingredients that exist in Caudalie's range

Yummy Haagen-Dazs ice-cream!

A group picture with the Caudalie's representative

A Must not to be missed photo with Caudalie's representative from Singapore.

p/s : Yes.... He is so good-looking!!

A picture of all the Beauty bloggers who are selected to attended the event.

Me likey this Caudalie product after trying it!

Note: Caudalie's products are available at all Sa Sa's outlet & Selecti've stores in Malaysia.


For more information about Sasa Malaysia, check out their Facebook, Website, Blog and Twitter.