Review : L'oreal Double Extension Renewal Serum Mascara

L'oreal first introduced its double extension mascara (i.e Ultra-Lengthening Double Extension Mascara) back in 2003 which not only lengthens our lashes by 60% but strengthen them as well. Today L'oreal Paris reformulate it and introduced a mascara that gave waterproof, ultra-lengthening, double extension mascara that comes in carbon black color. It promises to give more than 70% more length and helps to re-energises lash renewal.

This mascara contains not only nourishing Pro-Vitamin B5, Pro-peptide, it also contains Arginine (helps in the healthy grow of hair and lashes) and Madecassoside (helps with the lifespan of our lashes) which promises to reduce lash loss.

One the left side, the cap that comes in gold color is base mascara that is enriched with the exclusive L'oreal Renewal Lash Serum made up of a high tech re-activating formula.

The serum base mascara comes in white color.

Note : Because it comes in white color, it cannot be wear it alone to go out unless you going to put on it and went to bed. And the white base mascara color disappeared immediately after I put on black mascara coating.

On the right hand side, the blue color cap of the mascara is the Ultra Lengtening mascara in Black.

The formulation that comes in cream-based waxes will give a smooth texture and easy application

The black mascara comes with fine fibers. It promises to give ultra-lengthening effects that lashes will appear 80% longer instantly and designed specially for sensitive eyes and contact-lens wearer. And this mascara has waterproof and smudge proof formula.

Let's get down with the picture - a more practical comparison

I applied 2-3 coat of the black mascara , after 1 layer of mascara base.I like the fact that the fiber mascara is fine and make my eyes looks natural. And best of all it did not flake or went into the eyes after whole day application.

Although the expensive Tsuya tsuya Angel Eyes mascara might give a better effect in term of lengthening with their fiber but it flakes and went into my eyes sometimes and cause irritation.

Result : I can see significant lengthening of my lashes and slight volumizing effect on my lashes

As the fiber on the mascara are lightweight, it holds up my curled eyelashes quite nicely.

Comparison picture : Right eyes I applied L'oreal Double Extension Renewal Serum Mascara

Looked at how long my lashes are being enhanced.

Like the slogan for this mascara advert says :

Don't limit your lashes !

This mascara fiber on my lashes are easily being removed with usual Biore Cleansing Oil-in-Cotton wipes compared to the Max Factor's Fake Lash Effect mascara which is a bit difficult to be removed.

I read that for better results, we should incorporate the Renewal Lash Serum into our daily routine. Use in the morning to protect lashes from external aggressions and at night to boost lash growth and regeneration. However I just started using this , so I am not sure if this serum mascara will help in boosting up lash growth. But what I see is that, the serum base mascara helps to holds my curled lashes properly and allow the black mascara on my lashes to last longer.

Pros : Significant lengthening effect, light weight and fine fibers that looks natural and easy to be removed with makeup remover, waterproof and smudge proof mascara.

Cons : Not much of volumizing effect (after all this is a ultra-lengthening mascara)

This L'oreal Double Extension Renewal Serum Mascara is available at all L’Oréal Paris cosmetic counters nationwide. The Double Extension Renewal Serum Mascara is priced at RM 49.90/each.

MANifesto.my- The Social Media Campaign for Women :100.

Daphne Iking , Low Ngai Yuen and Kal Joffres

2 weeks ago , I was invited to witness the launching of MANifesto.my at Actors's Studio, a campaign website that drive the call for support through social media platforms like Facebook, Twitter and blogs to create a network of supportive individuals and organizations in celebrating women and uniting their voices through the performing arts.

Their goal by collecting thousands of signatures on the MANifesto both online and through the Women:100 events organized by Kakiseni..

Tandemic's Director Kal Joffres said "In a year that marks 10o years of International Women's Day, Tandemic will assist Kakiseni to highlight women's issues through social media by enrolling the men, primarily, to engage to seven commitments that will make Malaysia a better place for women"




The MANifesto and MAXim will engage both men and women in a series of tasks that address issues commonly-faced by women. Both genders must work together to accomplih these tasks, sharing their accomplishment via the use of social media, and in so doing, Women : 100 hopes to stimulate healthy and productive discussion of women's issues.

After the launching , we are ushered to watch the showcasing of Life Sdn Bhd - 6: ABUSE.

Each of them got a story to tell, they are whether a survivor of an abuse or story are being told by their close friend who also had been a victim and survivor of abuse.

It is not easy to tell the public, how it really happened.

They had to recall the details of the incidents.

They talked about how had they been abused when they are a child.

I think by these times, our tears flow down to our cheek.

It is heartbreaking to hear how their parents, spouses, family and etc betray their love and abused them.

Its not easy for them to walk out from the nightmare.

This man said, not only human are being abused but animals also victim of abuse. And he actually managed to save a little puppy, victim of an abuse from being put to sleep at the PAWs centre.

All of them are winner. They are the brave survivor, indeed its not easy to share with the members of media their story. And yes I think most of them who are reading this are very fortunate to have a loving family.

And I hereby pledge to declare that I am against abuse in any form ( whether physical, oral ) . I am going to sign up by going to MANifesto website at www.manifesto.my by simplying up my name and email to complete form and share it on twitter and/or facebook!

So kindly support and give a minute or two to support for a good cause !!



What more , today is the 100th International Women's Day!

Happy Women's Day to all ladies out there!!



For more information on the programmes running under MANisfesto, kindly visit MANifesto.com official website here.

Thank you Nuffnang for the invitation!

My Korea Shopping Haul

I went Korea last month during Chinese New Year with my boy, well we went there 2 big luggage bags and put the smaller one inside the big one to check in at the airport. Came back all the bags are packed! Not with shopping haul but with our winter wear clothing, the Down jacket which I wore in the picture, I bought it in Korea for RM270 and it took at least half of the luggage space which leave me very little place for me to do my shopping :p

So what have I bought ?


It's -6 degree. I wore 4-5 layers of clothing and am still shivering!

I tried my best to resist and to buy products that are made from Korea and that are not available in Malaysia. But you know how highly price are marked up for these Korean Skincare in Malaysia !

Let me show you the difference!

My best purchase from this trip! - TELL ME IT'S PRETTY!!

The 2 boots from the left for 10,000 won (RM27) - surprisingly they are quite comfortable despite the cheap price!

The right hand black leather boots, my sweet darling bought for me.. around RM120, after seeing me complaint about my feet being too cold from wearing my Nike sport shoes. This boots are super comfy!!

Apart from shoes, I bought some clothes. But its winter season, so not much choice of what I can buy and wear it here in Malaysia!

Holika Holika Egg Soap Cleanser to Reduce Blackheads and Brighten Skins - 4,000 each. I bought 2 !

The others are the free gift that the store will automatically put in the paper bag when I paid.

Note : This brand not available in Malaysia.

Its Skin Power 10 Formula Serum.

There are11 types of serum targeting different needs.

I got myself 3 bottles only

- YE Effector (contains yeast extract to promote cell growth and restore skin cell)
-VC Effector (brightening serum containing Vit C and helps to tighten pores too)
-Co Collagen ( vegetable collagen extracts hydrates the skin from the inside)

Price at 9800 won each for 30ml (RM26+) - Regretted, should have buy all and try it !


Note : This brand not available in Malaysia.

Tony Moly Latte Cappuccino Cream in Scrub - smell so good and looks so cute. My boy asked me why do you want to buy a cup ?

Price at 9800 won for 80ml (RM26+)

Note : This brand not available in Malaysia.

Skin79 surprisingly is not widely available in Korea. Believe it or not, I only saw one small counter back there in Myeongdong and that's also inside a mall.

SKin79 Diamond All Day Sun Powder SPF 30 PA++ - got this for a friend at 24,000 won (
Skin79 The Oriental Smooth Sun BB Pact SPH 25PA++ l 25,000 won
Skin79 Super BB Gold Label - don't remember how much is this, need to look at my bills again

. Well I don't have major problem there. But you see this is an impulse buy, feeling curious and wanted to try this Armpit Kit that comes with a scrub and lotion.

Price at 9900 won ( roughly RM26+)



I got this too !

Skinfood Ginseng Mask - 12,900 won (RM35)
Salmon Dark Circle Concealer - 8,000 won (RM22)



Got this Etude House Missing U Hand cream in peach for 4,500 won each (RM12+) as gift to my close friend.

Just last year Baviphat entered into Malaysia market. And this is something I wanted to try. Smell too good to resist for such a price.

Honestly I never used Faceshop before, and when my friend asked me for my help Sleeping Mask in Raspberry, I got one for him and came back he scolded me just getting him one ONLY.

Because this is selling in Malaysia for RM99 and I got this for only 9900 won ( about RM26++)

Now I realized why the SA in Faceshop told me , are you sure you just want one only, tourist from Malaysia usually get a dozen or minimum 5 bottles.

Anyway, at the last day just before I fly back, with the extra money I have, I got this too. Too curious too see how different this would be from Laneige Sleeping Mask .

Some sheets mask in different flavor I got for myself and my friends.

Roughly Rm0.70/piece !


That's all I have bought .

I wish to buy more, but my pockets are burning, need to save for my next coming trip !


So people , what do you like from my haul ?

Ajmal creates Signature Perfume for Celebrity Couple

The Ajmal Perfumes an UAE-based fragrance house is now in Pavilion, Malaysia. They opened their 135th outlet worldwide and the first one outside of Middle East and the GCC.



Ajmal has something called ‘My Inspiration’ Perfume, which allows the creator to not only capture magical memories in a bottle, but also to relive it over and over again. Simply means , the creator gets to tailor made their perfume based on their preferences.

Last month just before Valentine I was invited to their event to create a signature perfume for a celebrity couple.

Who are the celebrity loving couple here ?

It is celebrity television host and personality, Soo Kui Jien and Channel [V] VJ and his wife who is a well-known Singaporean radio DJ, Sarah Tan .

He said "best gifts anyone can get are gifts that come straight from the heart. I chose to create a special fragrance, which perfectly captures the essence of my beautiful wife, Sarah.

Jien & Executive Director of Ajmal Perfumes and renowned perfumist, Mr Abdulla Ajmal who will help him to create Jien's valentine gift for his wife Sarah.

Mr Abdulla Ajmal said the perfume need to cater based on Jien’s and Sarah’s relationship and individual personalities, Abdulla suggested a perfect blend of ingredients to make the base, middle and top notes of the perfume. He also said when selecting ingredients, it’s best to keep simple. It’s important to not complicate the smell.



Jien said he feels that his wife like fresh fragrance and this three simple ingredients - Jasmine,Musk and Citrus Fresh will suits her well. And this ingredients need to be diluted with another diluting liquid called Floral Fresh before can be used to make perfume

So Mr Abdulla Ajmal began his magic steps...

A little of this

A little of that

Done !!!

Jien said he could not have thought of a better gift than this special created perfume for his wife. He named the special tailor made perfume as ‘My Sarah" because his wife is his inspiration , a loving wife an wonderful mother

After creating the fragrance, Ajmal will record the ingredients and proportions that were used and present our customers with a special serial code for their ‘My Inspiration’ perfume. This means that customers are still able to relive the memories when the perfume runs out by presenting the serial code at any Ajmal Perfumes store simply by a phone call. Then the staff in Ajmal will then recreate the same perfume just for you. This also means that there will never be a combination of ingredients the same for anyone else. And this perfume formula is solely for the creator only.

At the event of the event, there is a lucky draw for members of the media.



Guess what I am one of the 3 lucky winners ! I got the woman Pure Perfume!

And below are some of the perfume that are displayed in the store, very pretty packaging and unique smell. And not expensive too!

Thank you Rebecca & Liza for the invitation ! Indeed an eye opening event for me to see how a perfume is made !

To reserve your spots to create your own perfect perfume, or to find out more information about Ajmal Perfumes, call 03-2144 1533 or 03-2144 3633.

Aimee Mullins is the new Global Ambassador for L’Oréal Paris

Aimee Mullins is the the new global spokesperson for L’Oréal Paris which already includes Jennifer Lopez, Beyoncé Knowles, Rachel Weisz, Gwen Stefani, Gerard Butler, Freida Pinto, Diane Kruger, Aishwarya Rai and Patrick Dempsey

Aimee first received worldwide media attention as an athlete. Born without fibulae in both legs, Aimee's medical prognosis was bleak; she would never walk and indeed would spend the rest of her life using a wheelchair. In an attempt for an outside chance at independent mobility, doctors amputated both her legs below the knee on her first birthday. The decision paid off. By age two, she had learned to walk on prosthetic legs, and spent her childhood doing the usual athletic activities of her peers: swimming, biking, softball, soccer, and skiing, always alongside "ablebodied" kids. Despite this challenge, today at the age of 34 she is a top-tier athlete, a fascinating model and a talented actress.

“Aimee Mullins is a truly remarkable woman. An accomplished athlete, muse, fashion model and
talented actress, yet she is so much more: a smart, confident, curious woman who will wholly
represent our philosophy, ‘Because You’re Worth It.’ We are proud to welcome her to the L’Oréal Paris family,” says Karen T. Fondu, President, L’Oréal Paris USA.

I must say she is truly an extraordinary woman. She is beautiful, charismatic, genuine and generous, with a one-of-a-kind personality and an enthusiastic, positive vision of beauty that she loves sharing with the world

In Aimee's own word, “The L’Oréal Paris icons are among the most beautiful women in the world. I am very honoured to be joining this family.The “Because I’m worth it” tagline means a lot to me. Beauty is not skin-deep; it can be a means of self-affirmation, a true indicator of personality and confidence".

Aimee has been featured in numerous prestigious magazines all over the world such as Vogue,
Harper’s Bazaar, W, Speorts Illustrated, Life, Glamour and Elle, and appears regularly on TV programmes and at conferences to share her experience with innovation, design, and her vision of beauty.

She will represent Loreal make-up products in her first upcoming campaign. So girls keep an eyes on her !